Opening a new restaurant is an exciting venture, but it comes with numerous challenges. One crucial aspect that often gets overlooked in the early stages is trademark protection. Your restaurant's name and brand identity are valuable assets that deserve legal...
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Understanding your Trademark Renewal
In this post, we are delving into a topic that holds crucial importance for anyone who has invested time, money, and effort into building a brand: trademark renewals. If you've ever wondered whether your hard-earned trademark can stand the test of time, the short...
Trademark Disclaimers: What They Are and Why They Matter
Have you filed a trademark application and received an Office Action from the Examining Attorney who reviewed it asking you to disclaim a portion of your trademark? This is an extremely common occurrence and this post is meant to clear up any confusion as to what that...
Taco Bell Petitions to Cancel TACO TUESDAY Trademark
Taco Bell has launched a campaign to "liberate" the Taco Tuesday trademark and cancel two trademarks registered with the U.S. Patent and Trademark Office ("USPTO"). On May 16, 2023, Taco Bell filed petitions to cancel the TACO TUESDAY registrations held by Spicy...
Tom Brady Opposes B2 Trademark Application
Tom Brady, through his companies TBD TM, LLC and TB12, Inc., has filed a trademark opposition to stop the registration of B2 (logo design) for various apparel and clothing items. The B2 trademark application was filed on January 15, 2022 by Shundra Brown Freeman...
Eminem Opposes SLIM SHADY POLITICS Trademark Application
Marshall Mathers III, more commonly known as the rapper Eminem, has filed a trademark opposition against individuals Melissa More and Alan Hoffer. On February 12, 2021, they filed a trademark application with the United States Patent and Trademark Office ("USPTO") for...
NE Patriots Players, Mac Jones & Matthew Judon, File Trademark Applications
New England Patriots' players, Mac Jones and Matthew Judon, both filed new federal trademark applications at the United States Patent and Trademark Office ("USPTO") in November. MJ10 Trademark Quarterback Mac Jones filed his application for MJ10 under an "intent to...
Which Trademark Symbols Do I Use?
When looking at different brand names or logos, it is common to see some type...
Kobe Bryant, LLC files 4 new trademarks for wine
On November 5th, 2021, Kobe Bryant, LLC filed 4 new trademark applications:...
PepsiCo Drops ‘RISE’ from Energy Drink Name
In March of 2021, PepsiCo Inc. launched a new line of energy drinks under its...
Tesla Files 3 Restaurant Trademarks
On May 27, Tesla, Inc. filed three separate trademark applications with the...
Is ‘Spinning’ Trademark Generic?
Peloton, the extremely popular fitness company, has filed petitions to cancel...
How to Properly Use a Trademark
Failure to properly use your trademarks can lead to weakened trademark rights,...